How Draw In Customers From Outside Festival
Since Woodstock made music history in 1969, music festivals have go large business. Today, big annual festivals from Coachella to the New Orleans Jazz and Heritage Festival to Bonnaroo draw massive crowds and the biggest stars in music.
The layout and designs of these large-scale events are among the nearly challenging in the industry. Read on for tips to help yous create an result layout that's safe and like shooting fish in a barrel to navigate. That style festival-goers tin can keep their focus where it belongs—on the music.
Focus on the footling things that mean a lot to your music festival crowd
one. Provide more bathrooms than you think y'all need
Long lines at the restroom equals frustrated festival-goers and bad press for your effect. Fifty-fifty if your venue has permanent bathrooms, observe a place to add portable options spaced out in areas accessible from multiple points. And stay on tiptop of the maintenance.
2. Make merchandise easily bachelor
Outdoor music festivals can cover a big territory. Space out your merchandise tents so that people don't have to walk too far, or miss out on their favorite grouping, to grab a gift T-shirt or program.
3. Infinite out your decline receptacles
Don't put all of the waste material bins in a fundamental location hoping that information technology saves time for staff to change everything at once. Place them at intervals throughout the festival so that trash ends up where information technology belongs. And be sure to include plenty of bins for recyclable fabric to make your result more than eco-friendly.
4. Put up phone and equipment charging stations
Social media has inverse the music festival scene with posts and pictures to drum upwards interest before, during, and after the upshot. The majority of your attendees volition post pictures of the events, grounds, food, and people at your music festival. Charging stations proceed equipment ready for action.
5. Offer varied and accessible F&B
You're non hosting a nutrient festival, but your attendees will be there all day or even all weekend. Place food tents around the venue with enough of options, including:
- Hot and cold
- Healthy food and junk food
- Gluten-free
- Dairy-free
- Vegetarian
- Vegan
- Hand-held food attendees can eat while strolling the grounds.
Consider booking food trucks, which are a natural fit for music festivals because they can pull upwardly to the location and provide a variety of cuisine options with a small footprint.
Too, talk with your food vendors most their tabular array and seating offerings. Yous'll need to include their seating area when designing the layout of your music festival.
Go along traffic and people moving by creating space and directing the flow
6. Create more than than ane customer service area
Two or more customer service areas reduce long lines that bottleneck foot traffic. For best results, identify ane client service surface area outside the venue for people to resolve ticket issues without tying upwards lines and entrances. Place a 2nd (or third) customer service area inside the venue where other problems can be resolved.
7. Map out the traffic flow at entry points
Set up barriers such every bit stanchions to create a funnel that keeps crowds moving smoothly toward the festival check-in. Prepare security checkpoints beginning, followed by ticket checkers and technology—checking bags takes longer. Plus, easily manage check-in with helpful tools.
viii. Space out your stages to avoid overlap
Allow enough of space between stages so that one deed doesn't overshadow some other. 3D event phase design tools can assistance you lot visualize distances and sight lines between stages, so each operation expanse is a singled-out department.
Directly the audio from each phase to the immediate oversupply then that every act can be heard, even if they're playing at the same time. Keep in heed, your mainstage headline performers shouldn't have any competition. People who came to hear Billie Eilish shouldn't be able to hear the bass line from some other human activity while listening to 'When the Political party's Over.'
Prioritize event accessibility in your layout design
Allow everyone an equal opportunity to enjoy your music festival by following event accessibility guidelines. Provide piece of cake access and accommodations, and exist sure your staff is trained to empathize what people with disabilities need as they navigate the festival.
nine. Provide a great view for all
Construct wheelchair-user viewing platforms where guests can enjoy full view of the stage without getting blocked past dancing crowds. Offering plenty room so friends and caregivers tin enjoy the prove from the platform, as well.
x. Make paths and key festival areas accessible
Place boardwalks or pathways along major routes for those with wheelchairs, crutches, or anyone who needs a stable surface to walk on. Outdoor events tin go muddy and challenging to navigate for festival-goers with physical disabilities. Construct ramps in areas where attendees take to climb stairs or ascend steep hills.
11. Create accessible campsites
If your festival allows guests to stay overnight, ensure that you have attainable campsites on basis level that won't get washed out during a rainstorm. Ideally, these sites will feature elevated platforms for the attendees' tents or festival-provided tents. The closer these campsites are to the event venue and stages, the ameliorate.
12. Offering accessible restrooms
Designate accessible restrooms with plenty of space for wheelchairs and consider accessible changing stations or pop-up cabins during weekend-long festivals. Add several powerchair charging points throughout the venue for a quick charge when batteries get low.
Include VIP areas for artists and VIP guests in your festival layout
13. Design a backstage expanse
Beyond the operation stages, musicians and singers demand a backstage area that separates them from the crowd. Design a layout for your festival complete with areas for artists to relax pre-concert, loading docks, parking for trailers, and (depending on the acts) dressing rooms. Consider admission roads also when locating the backstage—information technology'south vehicles conveying artists and instruments tin pull up with ease.
14. Prepare a VIP line
If yous take special guests who are paying more for a ticket, include a fast-access line at the event check-in surface area. How much actress infinite you lot demand will depend on the size of your VIP list. It could be 1 extra line to the side of the main bank check-in line. If there are big-proper name stars coming, VIPs should accept their own entrance, complete with red-carpet and welcome tent for cocktails and appetizers before the show begins.
15. Road map separate routes for vendors
Keep your festival attendees from running into your vendors as they bring supplies into the venue. Conspicuously marking routes and entrances with 'staff only' and so no one ends up waiting in a long line with attendees or inadvertently driving into restricted areas.
Plan for unexpected events and emergencies with the right facilities
Make sure your staff is up-to-engagement on best practices in event condom and security planning and use your issue planning software to keep all emergency staff contacts in one identify for quick and easy access.
xvi. Provide staffed medical tents
When large groups of people gather for an event, someone is leap to fall ill or go injured. Include multiple medical tents in your festival layout blueprint. This volition vary depending on the acreage of the festival grounds, but no attendee should be more than a minute or two from medical assistance. The medical tents should take trained medical staff and kickoff aid supplies.
17. Map out emergency evacuation routes
If hundreds or thousands of people need to exit in a hurry, your planned emergency evacuation routes keep things orderly. Include signage locations when diagramming your issue layout.
xviii. Place burn extinguishers in accessible places
For small fires, the proper equipment stops a bad state of affairs from turning worse. Use fire cabinets to thwart vandals and accidental belch, and identify conspicuously written usage instructions close at mitt.
19. Set up staffed security stations
Your security squad will walk the festival to go on a sharp centre on attendees and to offer assist if needed. Design your music festival layout with a number of manned and marked security stations where people tin can go if they take an immediate trouble.
20. Organize emergency lighting around the venue
If the power goes out during nighttime events, people need to see their way out conspicuously. Avoid panic and continue things orderly by placing emergency lights forth evacuation routes, at go out points, and in parking areas.
21. Arrange additional entertainment areas
Unexpected events don't always hateful emergencies. On the off run a risk that a music human action doesn't show up, or if programs are running late, offer something for fans to do while they wait. Depending on your festival theme you lot may bring in fine art galleries, activities for kids, or even a game tent.
Design your music festival layout to adapt the weather
Though at that place are enough of indoor music festivals, the vast majority of them take place outside. Therefore, outdoor music festivals are subject to the whim of the weather and typically occur 'rain or shine.' E'er plan for the worst example scenario, regardless of the fantastic forecast predicted, as the weather can change in an instant.
22. Provide multiple places to exit of the elements
Attendees demand cover from adverse weather condition conditions. Instead of setting upwardly but i big tent for cooling and shade, gear up several smaller tents around the venue that are easily accessed past all attendees. Include seating, tables, fans, and portable A/C units if necessary.
23. Provide abundant hydration stations
Hydration is important when the weather is hot and attendees are sweating. Even if temps are comfortable, access to drinking water is even so essential considering people are dancing and walking great distances. Your vendors will probable sell h2o at nutrient stations, but provide free water fountains and water-bottle refill stations effectually the venue. Festival-goers should NOT accept a difficult time accessing h2o.
Direct festival-goers with maps and articulate signage
24. Direct people to essential areas
Place clear and concise signs around your venue marking the areas that people need the most:
- Restrooms
- Stages
- F&B Vendors
- Charging stations
- Information kiosks
- Will call or registration
- Entrances/exits
- Lines
- Medical facilities
- Hydration stations
25. Become creative with sign blueprint
Create signs that are instructional and brand an bear on. Hire a local artist and create a graffiti wall consummate with your upshot hashtag and social handles. Use Gobo projectors for virtual signs and floor markings in areas where physical signs are restricted or challenging. Digital signage too engages your audience, assuasive you to provide information in a unique way and alter information technology upward, if necessary.
26. Go beyond the restrooms and exits
The map of your music festival layout should include obvious areas such as stages, restrooms, and exits. However, your map should likewise include other essential data, including:
- Shuttle and public transport areas for event transportation
- Emergency evacuation routes
- Attainable areas (such as special restrooms and ramps)
27. Design an event planning app for your map
Event apps go on consequence attendees in the loop on everything that'south going on from artists to showtimes to last-minute changes. Add your map to the app so attendees tin can pull it upwards with ease. Even amend if geolocation shows where they are in the festival at all times.
28. Create a physical map and hand information technology out
Believe information technology or non, some people prefer enjoying music festivals device free. Create physical copies of your event map and make them bachelor at the archway and information points throughout the venue.
Whether it's a weekend jazz festival or a rock-and-roll marathon, music festivals are a groovy mode for people to come together. As long as yous create a layout that's easy to navigate, clearly marked, and prioritizes safe, you'll keep festival-goers happy. Use your issue planning software to organize the many moving parts all in ane identify.
Prepare to learn more well-nigh hosting fun, crowd-pleasing events? Read our design tips for hosting a no-fail outdoor event or detect how a catered water ice cream party can plough your consequence into a sweet success.
Source: https://www.socialtables.com/blog/event-planning/music-festival-layout-design/
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